health and fitness branding uniform design

Horizon Fitness

Health Club Branding

Horizon Fitness

Horizon Fitness Oman

The Client

Horizon is Oman’s leading health and fitness provider. Over the next five years, the brand is embarking on an ambitious expansion plan. After researching global interior architects and designers, the owners chose zynk as its design partner because of proven track record of expert gym and swimming pool design.

The Brief

As part of the expansion programme, Horizon wanted to revamp its interior brand identity and create dynamic and energetic centres in keeping with is reputation for delivering world-class facilities and fitness equipment. As part of the brief, zynk had to consider the clubs’ diverse demographic, which consists of separate male and female facilities, plus a mixed expat provision. Now the design blueprint is finalised, it is being rolled-out in all new sites.

The Solution

zynk paid homage to Horizon’s name and beautiful location in the brand’s identity and interior design direction. In addition to this, zynk optimised the internal space layout to accommodate Horizon’s projected membership figures and advised on the gym equipment layout. Every element of the gym interior design was handled by zynk, including the swimming pool design, fitness areas and changing rooms. In addition to this, zynk’s configuration of internal space ensured a positive customer experience throughout the fitness centre.

horizon fitness logo design
branded fitness club leaflet
fitness club branded uniform design
person kneeling getting ready to lift weight